A
brand &
experience
design
firm

We are a team of researchers, strategists, designers, writers, technologists and organizers. We have 25 years of experience developing brands and the experiences that bring them to life. We prepare organizations for growth through ever-evolving cultural contexts and tech innovations—building the experiences of tomorrow.

Featured work

We’ve been busy

We work with clients of all sizes across many industries—from global Fortune 100 brands to start-ups who are shaping our future. We believe that design, when paired with smart strategy, thorough research and meticulous execution, has the power to change the world.

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Shelter Distilling
A spirits brand built 
for love and adventure
A spirits brand built 
for love and adventure

Brand identity and design, Brand positioning

1620 Workwear
Branding a new frontier in workwear
Branding a new frontier in workwear

Visual language, Brand positioning and messaging

Zus Health
A new brand and website for the healthcare inventor
A new brand and website for the healthcare inventor

Brand identity and design, Brand positioning and architecture, Brand and User experience research Experience design Design systems Content strategy and governance UI design and development Video

Re:wild
A mission to connect environmental causes
A mission to connect environmental causes

Brand design and strategy, Visual identity, Social

Vistaprint
Rebranding the small business giant.
Rebranding the small business giant.

Visual identity, Design systems, Brand collateral, Experiential/print

Rue La La
A brand relaunch, but make it fashion
A brand relaunch, but make it fashion

Naming, Brand identity, Interface design

Indigo
Reinventing the wheel. For real.
Reinventing the wheel. For real.

Brand identity, Brand design, PR

TEDx Cambridge
Let’s build a brand and put on a show
Let’s build a brand and put on a show

Brand design and strategy, Experience design, Development, Content

FedEx
Delivering on a brand promise for over 20 years
Delivering on a brand promise for over 20 years

Brand identity, Interface design, Campaigns

Normatec
Revolutionary recovery for all athletes
Revolutionary recovery for all athletes

Brand identity, Campaigns

Facebook
Information security training with global impact
Information security training with global impact

Experience design, Brand identity, Interface design

Client
Featured Services
All Services
Shelter Distilling
Featured Services
Brand identity and design, Brand positioning
All Services
Brand identity, Brand positioning
1620 Workwear
Featured Services
Visual language, Brand positioning and messaging
All Services
Brand identity, Brand positioning, Design systems
Zus Health
Featured Services
Brand identity and design, Brand positioning and architecture, Brand and User experience research Experience design Design systems Content strategy and governance UI design and development Video
All Services
Brand identity, Brand positioning, Brand research, Content strategy, Design systems, Experience design
Re:wild
Featured Services
Brand design and strategy, Visual identity, Social
All Services
Brand identity, Campaigns, Design systems, Experiential/print, Social, UI design & development
Vistaprint
Featured Services
Visual identity, Design systems, Brand collateral, Experiential/print
All Services
Brand collateral, Brand identity, Design systems, Experiential/print
Rue La La
Featured Services
Naming, Brand identity, Interface design
All Services
Brand identity, Featured, Naming, UI design & development
Indigo
Featured Services
Brand identity, Brand design, PR
All Services
Brand positioning, Brand research, Content strategy, Experiential/print, Featured, Go-to-market, Naming, PR, SEO/M, Social, Video
TEDx Cambridge
Featured Services
Brand design and strategy, Experience design, Development, Content
All Services
Brand identity, Brand positioning, Design systems, Development, Experience design, Experiential/print, Social, UI design & development
FedEx
Featured Services
Brand identity, Interface design, Campaigns
All Services
Brand collateral, Campaigns, Content strategy, Design systems, Development, Email/display, Experience design, Go-to-market, Prototyping, UI design & development, Video
Normatec
Featured Services
Brand identity, Campaigns
All Services
Brand architecture, Brand collateral, Brand identity, Brand positioning, Brand research, Campaigns, Development, Experience design, Featured, UI design & development
Facebook
Featured Services
Experience design, Brand identity, Interface design
All Services
Development, Experience design, Featured, UI design & development

Tank thought:

November 2021

You know what they say if you can’t stand the heat…

Read more of our thoughts

What our clients say:

Tank understood that we weren’t just redesigning a website—we were reinventing our entire company. They delivered a robust, unique presence across the entire digital landscape.
— Michelle Licudine, Director of Digital Marketing, Cinch Home Services

Follow @tank_design